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The ‘Fred Factor’ by Mark
Sanborn. With this book I realized, I enjoy the more
personal self-improvement books and not really the ones pertaining
to business. This book definitely plays to both, but more so
on the business side of things.
In listening to various entrepreneurial podcasts, two of the
bigger points echoed across the board, build relationships and
add value. This book tells you point by point on how
to do that. These may seem like common sense, but I prefer
it to be spelled out and these are my absolute biggest takeaways
from reading the ‘Fred
This was another book that was in Evan Carmicheal’s
Youtube video 7 Books Every
Entrepreneur Must Read.
Here are some golden nuggets from the book:
- ‘Fred is more likely living proof that there is another less
observable competitor: the job we could have done.
The truth is that we compete against our own
potential every day. And most of us fall short of what we
are capable of doing or being.’ pg 14
- ‘Here’s a mystery: If you expect praise and recognition,
it will seldom come. I really don’t know why, but life has
demonstrated repeatedly that if your motive for doing something is
to receive thanks or praise, you’ll often be disappointed.
If, however, you go about doing the right thing, knowing that the
doing is its own reward, you’ll be fulfilled whether or not you get
recognition from others.’ pg 31
- ‘The prerequisite for relationship building is trust. At
its most basic level, trust is built on believing that people are
who they represent themselves to be.’ pg 46
- ‘People are flattered when you make an effort to get to know
them and seek information on how to serve them better.’ pg 47
- ‘Good ideas are all around you. Seek out what the best
people are doing. Watch and learn. Then adapt and
apply. The last statement is the key. If you just
copy what other capable people are doing, you’ll only do as well as
they do. The key is to adapt, to take good ideas from every
source and then apply them with your own special flair.’ pg 66
- ‘Over time, the one-a-day principle will turn your mundane life
into an extraordinary life-and it will do the same for others as
well.’ pg 67
- ‘When you don’t see much meaning in what you do, you won’t
bring much value to what you do.’ pg 83
- ‘Those who do the best teach the best. The man or woman
who can demonstrate a lesson with his or her life most powerfully
impacts others.’ pg 94
This is a book I will
reference depending where I am in my business. Reading this
book has shown me where my customer service skills should be.
I’ve noticed slight changes in my work behavior especially
at my job, it being that of a front desk clerk in a hotel.
Your buying the ‘Fred
Factor’ through my Amazon or Ebay links (through the banners on
this blog) will support the author and myself.
Thanks for reading/watching/listening. What where your
biggest takeaways from what I’ve mentioned? Have you read
the ‘Fred Factor’? What did you think?
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